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REEDS

About REEDS

REEDS in Fayetteville, NC, is a trusted destination for customers seeking fine jewelry, brand-name watches, and meaningful pieces that celebrate life’s most memorable moments. Located at 725 Cross Creek Mall Ste 100, this jewelry store offers a polished shopping experience built around quality, style, and personal service.

Whether you are searching for the perfect wedding band, a dazzling engagement ring, a timeless watch, or a special gift, REEDS provides a carefully selected collection designed to help customers find something truly lasting.

As a respected retail chain, REEDS combines the convenience of a well-established brand with the warmth and attention that make jewelry shopping feel personal and rewarding.

Customers appreciate the many ways REEDS makes the buying experience convenient and comfortable. With in-store shopping, in-store pick-up, delivery, on-site services, and installation services, the store gives shoppers flexible options that fit their needs and schedules.

Free Wi‑Fi and accessible amenities such as a wheelchair-accessible car park and wheelchair-accessible entrance help create a welcoming environment for all visitors. REEDS also supports a variety of payment methods, including cheques, credit cards, debit cards, and NFC mobile payments, making every purchase smooth and stress-free.

Backed by an outstanding 4.90-star rating from 689 reviews, REEDS has earned the confidence of customers who value exceptional products, dependable service, and a shopping experience that feels both refined and approachable.

★★★★★ 4.90 rating (689 reviews)
REEDS
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Customer Reviews
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Real Shopper Reviews

Quality Products

Carefully curated selection

Expert Staff

Friendly, knowledgeable help

Great Value

Competitive pricing always

Happy Customers

Satisfaction guaranteed

Our Collections

Featured Products

Discover our most popular items and best sellers that customers love.

New Arrivals

Fresh inventory arriving regularly. Be the first to see what's new.

Special Offers

Amazing deals and seasonal promotions you won't want to miss.

REEDS

Shop With Confidence

Whether you're looking for something specific or just browsing, our knowledgeable team is here to help you find exactly what you need.

4.90
Star Rating
689+
Happy Customers

Customer Reviews

What shoppers say about us

Shannon S

Shannon S

7 months ago

Cameron was incredible! My husband and I came in to look at watches after I had been researching online for months. I came in planning on purchasing a Citizen watch - Cameron let me try on as many as I wanted, shared interesting facts about them and, ultimately, when I didn’t like any of them he made alternate recommendations. His recommendation was the one I ended up purchasing! Thank you Cameron for pairing me with my new Bulova watch - Reeds is lucky to have someone like him on their team!

Connor Cronin

Connor Cronin

month ago

I’ve recently bought two watches from this jeweler and it’s been an absolute pleasure each time. The staff are incredibly friendly, enthusiastic, and knowledgeable.

Rexy Moto

Rexy Moto

year ago

Excellent service! I was recommended Reeds by another jeweler to have my Rolex sized. Beth and Michael were awesome. Michael took his time and handled my Datejust with care. I couldn’t be happier with my service here. Will be back to have my other watches serviced!

Candice Wade

Candice Wade

year ago

My husband(deployed)and Tucker worked together for weeks to create the perfect wedding band. He worked with my husbands schedule being that he’s across the world to guarantee that it was exactly as my husband imagined. It’s perfect and I’m beyond happy with the addition!

DeShauna Wright

DeShauna Wright

year ago

Me and my husband came in looking to upgrade my wedding band. We were helped by a gentleman named Tucker. He was absolutely phenomenal!!! I found the perfect wedding band and he was very patient and attentive!!! I also was thankful for the amount of selections he got out for me after listening to what I wanted. If you ever go to reeds you need to ask for Tucker!! All in all amazing service! thanks reeds!

Alex Kim

Alex Kim

year ago

Great experience. Tucker was very knowledgeable and extremely patient throughout the whole process. He helped me find the perfect emerald ring and necklace combination for my wife’s birthday. Very pleased and would absolutely recommend!

rose frank

rose frank

5 months ago

I was looking to upgrade and because Reeds had a gold buyer come in I was able to sell my gold and upgrade by $4500. April, the manager gave me superb service!!! She is truly an asset to your company!!!

George Pack

George Pack

2 months ago

Tucker: Amazing service, patient and asked a lot of questions to help with my service. Offered refreshments and provided an amazing atmosphere for a new customer. Highly recommend!

Yarona Thomas

Yarona Thomas

2 months ago

Tucker & Sandy are amazing! Tucker thanks for doing the opposite of the car salesman. You know what I mean! You’re amazing.

Nicole Phillips

Nicole Phillips

8 months ago

Cameron at the Cross Creek mall store was ABSOLUTELY AMAZING! From the time my husband and I walked into the store until the time we exited. Cameron‘s customer service was five star. He is definitely an asset to your company. He is definitely the reason we decided to purchase here!

Frequently Asked Questions

Common questions about REEDS

Business Features

Highlights & Amenities

Accessibility

  • Wheelchair-accessible car park
  • Wheelchair-accessible entrance

Service options

  • In-store pick-up
  • In-store shopping
  • On-site services
  • Delivery

Offerings

  • Installation services

Amenities

  • Wi-Fi
  • Free Wi-Fi

Crowd

  • LGBTQ+ friendly

Payments

  • Cheques
  • Credit cards
  • Debit cards
  • NFC mobile payments

Visit Our Store

Stop by and see us. We'd love to help you find what you're looking for.

Location

725 Cross Creek Mall Ste 100, Fayetteville, NC 28303, United States

Store Hours

Closed · Wednesday 11 AM-7 PM
Thursday 11 AM-7 PM
Friday 11 AM-7 PM
Saturday 11 AM-7 PM
Sunday 12-6 PM
Monday 11 AM-7 PM
Tuesday 11 AM-7 PM
Wednesday 11 AM-7 PM
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